Sydney Sweeney Takes Equity in Novig for Its Viral Ad

September 12, 2026 0
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More details have come forth about Sydney Sweeney’s viral ad for sports prediction market Novig, which drew an adult content warning on X. It has now been revealed that the actress has joined Novig as a strategic partner and equity holder, with the company’s chief executive claiming she approached him first. Viral Ad Came With […]

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